Soi Beach Club

Like our prints, denim has a history. An icon of the 80s, it's never far away! We've all embraced it for years, and now it's time for Soi to reinvent it. Accompanied by our Être Soi embroidery, it can be worn every day and paired without moderation with our ultra-colorful 100% cotton t-shirts and sweatshirts!

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Naïade Swimsuit Fusion Bleu

89,00€ 125,00€

Print Stories

Fusion Bleu

"Fusion" celebrates femininity in all its splendor, an enchanting ode to women free in their bodies. The multiple faces and figures tell the story of a universal celebration of women, where the singularity of each form composes a canvas of collective beauty. Julia designed this print by hand.

A summer full of colours

Soi Beach Club 2024

The Soi Beach Club is back for a second summer full of colours and prints. Whether on a heavenly beach, by an infinity pool or at a beach party, our swimsuits won't go unnoticed. Let the party begin!

Print Stories

Grenadine Checkmate

The checkerboard resembles paint, whether glossy or matt, and the colours are in battle. Two colours strategists: the dreamy purples and their rivals, the whites. Which color will overthrow the King? They lend themselves to the game and fight in cadence for victory. Fatal error, the purples exclaim: Checkmate! For this print, I let my brush move like the pawns on the checkerboard, from one square to another, gliding over the white ones as it patiently builds its strategy.